Resume
PROFESSIONAL EXPERIENCE
Good Roots
April 2024 - Present
Marketing / Graphic Design Contractor
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Designing of logos and packaging for Good Roots clients
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Input data from over 1300 products for online sales
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Interpretation of spreadsheet data over a multitude of naming conventions to create a cohesive consumer experience
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Engaged in consistent communication with the project team to support an efficient, high-accuracy workflow
Wright Square Vintage and Retro Mall
March 2022 - June 2022
Sales Associate
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Supervised multiple departments within the shop by overseeing different sellers and their products
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Active listening and interpretation of problems to find beneficial solutions
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Promoted sales to returning clients through social media content creation
​Racine County Marketing Dept.
June 2021 - Aug 2021
Marketing Intern
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Lead marketing campaigns for Racine County, WI, and local partners
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Created promotional items for COVID-19 awareness campaigns
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Conceptualized, executed, and launched the marketing materials for a COVID-19 Care Package event
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Videographer and video editor for educational programs in which county high school students cultivated job experience for their resume
Jade Creative Studios, LLC
Dec 2018 - May 2020
Production Assistant
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Videographer for multi-track audio publication
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Editor in individual tracks of audio for the completion of several ongoing projects
Academic EXPERIENCE
Kiblind - Brand Extension Campaign
Art Director
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Conceptualized and executed an extension for an international brand to expand their audience to a wider range of people from around the world.
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Designed package and merchandise for the extension for quarterly release
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Designed and delivered advertisements for the launch of the extension campaign
Converse - Photography Campaign
Art Director
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Ideational work for a campaign focused on potential clients for Converse
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Directed peers within to create photography that effectively conveyed the brand voice
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Edited and designed final advertisements including both static and video deliverables
​Education
Savannah College of Art and Design
Bachelors of Fine Arts, Advertising and Branding, Art Direction
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Magna Cum Laude - 2024
Certifications
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Google Ads Apps Certification - Aug 2024
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Google Ads Display Certification - Aug 2024
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Google Ads Video Certification - Aug 2024
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Google Ads Creative Certification - Sept 2024
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Grow Offline Sales Certification (Google) - Sept 2024
Skills
Technical Skills
Adobe Illustrator, Adobe Photoshop, Adobe Indesign, Adobe Premiere, Adobe After Effects, Adobe Lightroom, Adobe XD, Google Ads, Keynote, Figma, Canva, Google Suite, Microsoft Office.
Specialties
Art Direction, Copywriting, Creative Direction, Creative Design, Graphic Design, Illustration, Advertising, Branding, Logo Design, Packaging Design, Social Media Marketing, OOH Marketing, Research, Positive & Effective Communication, Organizational Skills, Adaptable Quick Learner, Effective Time Management
Volunteer EXPERIENCE
More Than This - Breast Cancer Non-Profit
2023 - Present
Graphic Designer
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Established a brand identity through imagery, typography, and color to encapsulate the voice and mission statement of the company
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Designed logos and watermarks currently in use throughout the website
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Developed products, including brochures establishing brand presence and a photography book with over 60 pages of content currently in print
Davidson Farm
2024 - Present
Farm Assistant
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Contributed to sustainable farming practices through hands-on experience
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Demonstrated farm tasks and pest management techniques to Davidson College students